Reckinger - « Être bien vous va si bien » sequel of the 2011 campaign

binsfeld seals a deal with Reckinger for the sequel of its 2011 campaign “être bien vous va si bien” (literally “looking well suits you so well”). While the focus here is on the world of cosmetics, the market positioning is well-being. There are three adverts and two distinctive target audiences. On the one hand, there are the SMEs; on the other, private individuals.

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binsfeld launches Enovos’ new visual aid as part of nova naturgas’ advertising campaign. nova naturgas is partially produced from biomass extracted from renewable energy sources. As a result, nova naturgas guarantees to provide green energy to its customers, and is a way to be actively environmentally friendly by reducing CO2 emissions.

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The April edition of the Walfer Buet is out! This month internationality is the theme, because the one who has a glimpse at population statistics is assured to be traveling around the world once.

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Nominated five times at Awards Night 2012, the binsfeld agency took home the judges’ Coup de Cœur (Showstopper) prize – awarded to binsfeld live – and claimed two spots in the Top 10 for the paperJam Grand Prize.

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“First and foremost, good ideas are simple”. A philosophy espoused by binsfeld’s teams, whose self-promotion campaign “Ticket vestiaire” (Cloakroom Ticket) took home the judges’ Coup de Cœur prize for creativity at the last Awards Night.

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In order to strengthen its brand image, canvass new clients and convey its values, binsfeld live wanted to develop an alternative and impactful communication tool.

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Ville de Luxembourg has equipped itself with a tagline aimed at positioning the city at national and international level, and giving it a new brand image.

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As part of repositioning the AVL (Autobus de la Ville de Luxembourg) service, the binsfeld agency was taken on to develop a visual identity for mobility and buses in Ville de Luxembourg. This corporate identity should be perfectly integrated with the new “multiplicity” brand image should convey the tagline’s values.


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The Luxembourg City Tourist Office proudly presents its new corporate identity - made by binsfeld. The agency has created a completely new visual image for the LCTO, consisting of a city tourist office logo and a logo representing the destination “City of Luxembourg”.

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binsfeld and the COSL innovate for the Games of the Small States of Europe 2013. The countdown to the GSSE 2013 has scarcely begun! and we are already asking the whole country “Are you ready for the games?”

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