Awards night 2012 - A Coup de Cœur and two places in the Top 10 for binsfeld
Nominated five times at Awards Night 2012, the binsfeld agency took home the judges’ Coup de Cœur (Showstopper) prize – awarded to binsfeld live – and claimed two spots in the Top 10 for the paperJam Grand Prize.
“First and foremost, good ideas are simple”. A philosophy espoused by binsfeld’s teams, whose self-promotion campaign “Ticket vestiaire” (Cloakroom Ticket) took home the judges’ Coup de Cœur prize for creativity at the last Awards Night.
In order to strengthen its brand image, canvass new clients and convey its values, binsfeld live wanted to develop an alternative and impactful communication tool.
Ville de Luxembourg has equipped itself with a tagline aimed at positioning the city at national and international level, and giving it a new brand image.
As part of repositioning the AVL (Autobus de la Ville de Luxembourg) service, the binsfeld agency was taken on to develop a visual identity for mobility and buses in Ville de Luxembourg. This corporate identity should be perfectly integrated with the new “multiplicity” brand image should convey the tagline’s values.
The Luxembourg City Tourist Office proudly presents its new corporate identity - made by binsfeld.
The agency has created a completely new visual image for the LCTO, consisting of a city tourist office logo and a logo representing the destination “City of Luxembourg”.
binsfeld and the COSL innovate for the Games of the Small States of Europe 2013.
The countdown to the GSSE 2013 has scarcely begun! and we are already asking the whole country “Are you ready for the games?”
Every year, the Vakanz trade fair, the largest fair dedicated to travel and tourism in the Greater Region, brings together the sector’s best specialists and sets the standard in terms of facilitating meetings and exchanges with the general public. The running theme of the campaign is a visual identity unique in terms of reconciling the expectations of participating professionals and those of the public.
The winner is…Rénald Nollet.
344 people liked his picture, showing the logo of SmartKwizz – Rénald’s favourite smartphone application – together with our Like post-its, stuck on three mobile-phones using the app. With posting this picture, sharing it and making 344 people like it (by visiting binsfeld’s facebook site), Rénald demonstrated that he really knows how to handle social media. CONGRATULATIONS!
Those participants having posted the 12 next most-liked posts will receive a copy of Cucina Mia – the actual best-seller of Editions Guy Binsfeld. Thanks for taking part and being part of open communication.
Create a range of wines for Cactus and Domaines Vinsmoselle, whose target customer case should be young people uninitiated into the world and cult of wine. The wine (white and rosé) will be sold at a price of €4.95. The name and packaging should be unashamedly modern and stand-out. As the product will not have support in communication terms, the design should have a strong visual impact on the shelf.